How To Pick Vape Liquid

What is a vape liquid?

What is a vape liquid? How To Pick Vape Liquid

Vape Liquid also goes by the name of Vape Juice, E-Juice, Vapor Liquid and refers to a liquid that may be used in a vaporizer to create a breathable smoke-like cloud.

Pick Vape Liquid that will come in many different exotic tasty flavours and may or may not contain substances like nicotine, cbd or others.

They are generally mostly (up to 90%) made up of vegetable glycerin (VG) or propylene glycol (PG) and have an oily texture.

Ingredients may vary substantially and it is important to make the right choice to pick vape liquid that is safe and worthwhile.

What types of vape liquids are there?

High VG

Pick Vape Liquid- High VG

High VG vape liquids have a higher ratio of vegetable glycerin (VG) to propylene glycol (PG). Typically around 70% to 30% mix.

High VG produces larger vape clouds and adds a certain sweetness to any flavour.

VG is a vegetable based alcohol created without oil products.

These work well with certain vaping products such as sub-ohm pens, box mods, squonk mods, RTAs and drippers.

However they may clog up certain older and smaller atomizers.

High PG/MTL/Starter

Pick Vape Liquid Propylene Glycol

In terms of flavour delivery users say that a High propylene glycol (PG) ratio delivers a stronger taste in the back of the throat.

Some people may be sensitive to PG though.

PG works well with smaller simpler devices such as an MTL device.

“Mouth To Lung” (MTL) is like smoking a cigarette. You inhale vapour into your mouth, pause, then breathe it into your lungs.

“Direct To Lung” (DTL) is directly inhaling the vape into the lungs like breathing air.

MTL devices are generally smaller than sub-ohm devices, operate at lower settings, produce less vapour, and feel a bit more like a cigarette. MTL coils will all have a resistance above 1 ohm, so produce less power.

Starter kit vapes are lower cost vaporizers that may not produce as much smoke or have the same possibilities of customization, but are a great way to get familiar with the vaping world.

Starter kits generally deliver a MTL rather than a DTL.

Tpd Compliant

Pick Vape Liquid that is TPD Compliant.

TPD stands for Tobacco Products Directive. Mainly created to regulate the tobacco industry, it also deals with electronic cigarettes. 

Any vaping product must be fully compliant with TPD regulations before it’s placed on the EU market.

It sets out rules for sale and manufacture of e-cigarettes and e-liquids:

– 10ml Limit On E-Liquid
– 2ml Limit on Tanks
– 2% or 20mg/ml limit on nicotine levels
– Extra packaging requirements


Shortfills / Longfills

Here the idea is to add you own nicotine dose and make your own mix.

The bottles come partially filled allowing space to add nicotine and flavours.

The difference between shortfill and longfill is how much flavour concentrate they contain.

A shortfill contains a higher dose of flavour concentrate per bottle.

Either choice is for vapers that want to save money on their favourite flavours adding their own preferred number of nicotine shots and base mix.

A shortfill is a good choice for vapers that use a low-strength e-liquid of 3ml and below. A longfill is perfect for vapers that need high-strength e-liquid of 6ml and above. 

Nic Salts

Pick Vape Liquid Nic Salts

Nicotine salt (or nic salt) is a naturally occurring nicotine found in tobacco leaf. Nic salt e-liquids are the most efficient way to deliver nicotine to your body.

Instead of only containing isolated nicotine itself, these nicotine salts are great for lower-powered devices.

They are less harsh to vape, deliver smoother hits which allows for better tolerance. They also have a longer shelf life.

Nicotine Free

Vaping is pleasurable in terms of the large array of delicious flavours available on the market. Adding nicotine is only mainly designed for those addicted to tobacco.

You may pick vape liquid that is nicotine free, or contains other substances like CBD or certain terpenes. Hence you can experience the effects you are looking for.

Are there rules on vape liquids? Laws, Tpd…

Are there rules on vape liquids? Laws, Tpd... Pick Vape Liquid

The laws covering vaping around the world are a constantly changing. There are efforts to regulate the ingredients in vape liquids.

In the UK, currently an e-liquid is only required to comply with the Tobacco Products Directive (TPD) if it contains nicotine.

The TPD only applies to nicotine-containing e-liquids. To get around this rule manufacturers launched a range of ‘short-fills’ or ‘shake and vape’ products.

Short-fills are nicotine-free refills typically sold in 100ml bottles.

What’s the right nicotine strength vape? Working out nicotine strength…

If you smoke/smoked:
15+ cigarettes per day – 16mg to 20mg dose
10-15 cigarettes per day – 11mg  to 16mg
1-10 cigarettes per day – 3mg to 6mg
0 cigarettes – nicotine free

After the TPD, mixing your own vape liquid is the new craze.

As a general guide:

If you desire a 3MG liquid:  For a 60ml bottle of juice add a 10ml bottle of nicotine shot.

You can do the extra math from there accordingly.

If you’re looking for serious nicotine hits whilst preserving a great strong flavour and math is not your strength, check out this Nicotine Shot Calculator.

Whats the best flavour vape liquid?

Whats the best flavour vape liquid

Some of the most popular flavours of e-juice accross all brands are strawberry and watermelon. Which vape liquid is the best is of course depending on personal preference.

Here are some flavours and brands that have made it to the top of the list on previous occasions.

  • Ripe Co watermelon, pineapple and orange. Each with a cool menthol hit. They are made from real fruit juice.
  • Pink Lemonade from Element.
  • Pink Label Prosecco and Strawberries, Elderflower Presse, Porn Star Martini and Pink Lemonade.
  • Melon on my Mind from Six Licks.
  • Dream Shake by Doozy Vape Co. will have your tastebuds tingling with it’s sweet, creamy chocolaty notes.
  • Grape Drank on Ice, if you like a sweet icy hit.
  • Other fancy flavours include USA Blend, Gummi Bear, Banana Nut Bread, Blue Raz Cotton Candy, Peach Green Tea, Pink Spot, Black Mamba, Frozen Lime Drop.

How much do vape liquids cost?

Prices will of course vary depending on the brand, quality, ingredients and your provider.

The following prices may serve as a guide to pick vape liquid that is right for you.

A Nic Salt E-liquid 30 ml bottle could generally go for 12 – 15 GBP

A Regular E-juice 60 ml bottle from 8 to 20 GBP

A Regular E-juice larger 120 ml bottle from 12 GBP to 27 GBP.

The higher nicotine doses will sell for a little more.

Prices per ml

Regular vape juice – prices usually between 10p – 30p per milliliter.

Premium vape juice – prices usually between 30p – 75p per milliliter.

Organic vape juice – prices usually between 45p – 75p per milliliter.

DIY vape juice – depends, but can be as little 4p per milliliter.

Why are some vape liquids expensive?

Why are some vape liquids expensive?

There are different factors affecting vape liquid prices. Flavouring types, some liquids have more flavouring than others, size of the liquid bottle, quality control costs… amongst others.

This will affect how you pick vape liquid.

Other elements include:

  • The quality of the ingredients – Are they Organic? Are they made from real fruit juices? Etc.
  • Manufacturing methods & conditions, Brand name & recognition.
  • Steeping storage – Vape juice flavour tastes better after it’s had time to sit and steep. Some brands maintain specific steeping conditions. These can raise the price because bottles need to be stored in certain conditions for a length of time.
  • Packaging & presentation
  • Research & innovation – Innovative exotic flavours. Also breakthroughs like nicotine salts.
  • Legislative compliance & Third-party certifications – In America, U.S.P. grade ingredients are more expensive than “technical” grade ingredients. High-end manufacturers have ISO-certified guaranteed labs.

Can you use any liquid in any vape?

Most liquids aren’t universally compatible with any vape. Problems then may include leaky tanks, clogged coils, less than desirable vapour, overheating. A DIY liquid may even prove not fit for consumption if it has unsafe ingredients.

5 Types of Eliquid –

PG Liquids – Liquids with a higher ratio of propylene glycol.

VG Liquids – Liquids with a higher ratio of vegetable glycerin.

50/50 Liquids – A 50/50 liquid has an even balance of VG and PG

Short Fills – Nicotine-free 50/50 or VG liquids in larger bottles, which can be topped up with a separately sold nicotine shot.

Liquid Pods – A self-contained pod filled with eliquid, often containing a coil. These are usually filled with a PG liquid.

What Eliquid Should I Use in my Vape?

Pick vape liquid according to the following categories:

Pod or Cig-a-like Vape – Liquid pods

If you have a pod vape or a cig-a-like, simply buy a compatible pod which has been pre-filled with the correct liquid.

Vape Pen – PG liquids, 50/50 liquids, 50/50 short fills

A standard vape pen with a standard coil requires that you use a standard eliquid.

The coils and batteries aren’t powerful enough to heat a high VG liquid properly. This will lead to a clogged coil and a sub-optimal vaping experience.

Most vape pens can handle a 50/50 liquid.

Box Mod – VG liquids, 50/50 liquids, VG short fills, 50/50 short fills

A box mod contains a more powerful battery and a sub-ohm coil. This permits it to heat and vaporize VG with ease.

Using a high PG liquid can lead to over-heated juice which is not satisfying to vape and more likely to leak. Always aim for 50% VG or above.

Pick Vape Liquid that is Safe

Pick Vape Liquid that is Safe

Pick vape liquid that has been made safely, using high-quality ingredients.

Look for liquids that have passed strict quality control processes.

If you are looking to start your vaping journey or want to improve your vaping experience, check out our page on What Vape To Buy.